Govt to launch e-commerce platform for SMEs: Haroon
ISLAMABAD: Special Assistant to the Prime Minister (SAPM) on Industries and Production Haroon Akhtar Khan on Tuesday said that the government was developing a dedicated digital platform where small and medium enterprises (SMEs) would be able to showcase their products to international markets.
The initiative aims to promote Pakistani businesses and enable them to benefit from the rapidly expanding global e-commerce ecosystem, said a news release.
A high-level meeting, chaired by SAPM Haroon, reviewed initiatives aimed at strengthening Pakistan’s Small and Medium Enterprises (SME) sector through digital transformation. The meeting was attended by Secretary Industries and Production Saif Anjum, Chief Executive Officer of the Small and Medium Enterprises Development Authority (SMEDA) Ms Nadia J seth, and members of the SMEDA Board. During the meeting, Haroon emphasized that digitalization can significantly enhance the digital presence of SMEs and expand their access to markets. He said that digital platforms provide SMEs with an opportunity to export their products to international markets and connect with global buyers.
He informed that the government is developing a dedicated digital platform where SMEs will be able to showcase their products to the world. The initiative is aimed at promoting Pakistani enterprises and enabling them to benefit from the rapidly growing global e-commerce ecosystem.
Haroon said that under the vision of prime minister, a comprehensive platform will be developed for MSMEs, the Gems and Jewellery sector, and the Automobile sector to enhance their global outreach and competitiveness.
The new platform will be developed on the standards of leading global models such as Alibaba, AliExpress, and Amazon, ensuring international-level functionality and accessibility.
The platform will feature value-added and high-quality products manufactured in Pakistan, providing a centralized portal for global buyers to explore Pakistani products. On the directions of the special assistant, a working group has been established to operationalize and implement this vision and to develop a practical roadmap for the platform’s launch. APP
